Redesign menu management experience for self-serve and SMB menu managers. Create omni-channel pricing experience for enterprise menu managers reducing menu edits from 2 weeks to 5 minutes. Lead cross-platform initiative to standardize error handling experience and reduce connection related errors by 30%

Redesigned the online ordering experience for web, mobile-web, and native apps to improve checkout rates by 40%

With a new focus on account security, we needed to re-design the account settings experience, specifically for email, password, address, and phone number to allow for 2-step verification.

With a new focus on account security, we needed to re-design the account settings experience, specifically for email, password, address, and phone number to allow for 2-step verification.

Research – Design – User Testing

To streamline our checkout process for our business customers, we needed to add a credit option at checkout. This credit is serviced by a third-party vendor who handled the invoicing, payments, and credit checks.

Design

This project features a two-year journey to re-design my website based off user feedback, analytics, and interviews with clients.

Design – User Testing – SEO – Data Analytics